MC Gebhard A/B tests her novel chapters

Mary Catherine Gebhard self-publishes romance novels through her website — and she can earn between $60,000 and $80,000 on a book — but she kept coming up with a problem: some of her books were big hits, others weren’t — and she had no way to…

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Elle Griffin

Elle Griffin

Writing novels—and a newsletter about being an artist in the age of the internet. ellegriffin.substack.com.